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Life// Farewell Loughborough!

It finally happened! The Loughborough days are done, though James Molkenthin, Bachelor of Science, First Class Honours, has a certain ring to it! After a fantastic four years, filled with RAG, Action and Hall Spirit to Handball, Surf and Design societies, oh, and studying for a degree in Product Design, I’m both pleased and sad to say goodbye to Loughborough University and the Loughborough Design School. The memories, the friendship and the hangovers are and will be something I always remember fondly, especially my fellow Mechaneers!Onward to Japan and the start of my Design Career. May the force be with you!
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Xp// Visiting Joseph JosephH

Joseph Joseph opened its doors wide last week to welcome TADA, the Design society at Loughborough, and I  through their doors for an afternoon of what Joseph Joseph do, how they operate and their design process. Arriving, we were ushered into an immense room lined with every Joseph Joseph product you could imagine! From their infamous chopping board, to their floating spoons and garlic crushers, all laid out for us to play with whilst we awaited the presentation. The session started with Daniel Barnes, Design Manager, talking us through the Design process at Joseph Joseph, how they develop products for market and the timescales they have to stick to in order to hit the timetables of the retail outlets. Daniel emphasised the Joseph Joseph brand values, that ‘functional point of excellent’ combined with the ‘delight factor’ to create products that people what and buy, but also have ‘givability’ – the ability to be given as a present. The presentation was followed with a Q&A with one half of Joseph Joseph’s big cheeses – Anthony Joseph, whom took questions on all manner of topics, from product specific, to the model making process and gleaning consumer insights. All in all, it was an […]
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Xp// TADA to London!

From Thursday 31st October to Saturday 2nd November saw TADA (That Awesome Design Association, Loughborough University) take on London and shake up its Design Scene. After arriving bleary eyed Thursday night, we took over the Design Museum, looking at the collection of contemporary design pieces, and a great exhibition on the theme of Identity, I especially liked THOMAS THWAITES work on how personal data collected online could be used to better the user (but who gets to decide what ‘better’ is?). Early afternoon was spent working with Ella and Mollie from the Design Council, who gave us an understanding of how they used Design in the real world, followed by a workshop session to tackle some of the issues that had been raised in the Knee High Project – a project looking to improve the health and wellbeing of young children in the South London areas of Southward and Lambeth. Finally, we spent the late afternoon at Joseph Joseph, being taken through their design and management process by Daniel Barnes, followed by a Q&A with Anthony Joseph, one of the founding fathers. Naturally a few beers followed. Saturday saw TADA partake in a full days workshop with Foolproof user experience […]
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